SEO Agency
An SEO agency is a company that specializes in helping businesses improve their visibility in search engines like Google, Bing, and Yahoo.
The goal is to increase organic (non-paid) traffic to a website through strategic optimization techniques.
SEO agencies combine technical expertise, content strategy, and data analysis to get your website ranked higher for keywords relevant to your business.
How SEO Agencies Work
Step 1: SEO Audit & Discovery
Technical review of your website
Competitor and keyword gap analysis
Evaluation of your current rankings and opportunities
Step 2: Strategy Development
Define KPIs (traffic, rankings, conversions)
Keyword mapping
Content calendar and on-page SEO plans
Step 3: Implementation
Fix technical issues (site speed, mobile, indexing)
Optimize existing content and create new SEO-rich pages
Begin link-building outreach
Step 4: Monitoring & Reporting
Monthly progress reports
Keyword tracking
Analytics review (Google Analytics, Search Console)
Step 5: Ongoing Optimization
Adjust strategy based on performance data
A/B testing for page titles, meta descriptions, CTAs
Continue link building and content expansion
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